2025 · Wendy's International

Wendy's Hamburgers

The website for Wendy's return to Australia.

Client
Wendy's International
With
VML
When
January 2025
See it
Visit ↗
01The numbers
0
Wendy's restaurants planned for Australia
Source ↗
0
first restaurant opened, Surfers Paradise, January
Source ↗
02The story

While at VML, I built the Australian website for Wendy's Hamburgers to support the brand's launch in Australia.

The launch

Wendy's opened its first Australian restaurant at the Paradise Centre in Surfers Paradise on 15 January 2025, with master franchisee Flynn Group planning 200 restaurants nationwide.

My part

I built the Australian website to introduce the brand and support the launch. A global brand entering a new market gets one first impression, so speed, clarity and appetite appeal were everything.

  • 01

    Launch website for a global brand entering a new market

  • 02

    Built at VML

  • 03

    Designed to drive awareness and visits from day one

“We're proud to bring a fresh approach to the Australian food scene.”
Lauren Leahy, Flynn Group ↗
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