Mystic
A photo app featured by Apple around the world.
- With
- Independent
- When
- November 2017
- Demo
- Visit ↗
App DevelopmentUI/UXBrand IdentityMarketing
MYSTIC* is a photo editing app I conceived, designed and launched. It was built to help people notice the little things that make life special, and Apple selected it to feature globally across its App Stores.
The idea
Most photo apps are about making things look perfect. MYSTIC* was about seeing the world a little differently and opening your eyes to the small moments that make life special.
What I did
Everything: the concept, the brand, the interface and the development, plus the launch marketing.
What happened
Apple selected MYSTIC* to feature globally. It charted in the top 10 across dozens of countries and climbed as high as #2 in Germany.
- 01
Concept, brand, UI/UX and development
- 02
Featured by Apple across App Stores worldwide
- 03
Charted in the top 10 across dozens of countries
Got something like this in mind?
Big brand or brand new idea, the process is the same: a relaxed chat, an honest plan and a fixed quote. Small business or indie founder? Start here.