2024 · BOOBOOK

BOOBOOK Bottles & Bar

A new wine bar and bottle shop in Perth's oldest liquor store.

BOOBOOK Bottles & Bar — Branding, Identity,  by Travis Weerts
Client
BOOBOOK
With
Independent
When
June 2024
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01The numbers
0
year Gangemi's is believed to have opened
Source ↗
02The story

BOOBOOK lives in the former Gangemi's on Hay Street in West Perth, believed to be Perth's oldest standalone bottle shop. I delivered brand consulting, identity design and UI/UX for the new concept.

The brief

A historic bottle shop reborn as a European-style wine bar. The brand had to honour more than a century of history while feeling lively and modern.

The work

I crafted a visual identity and digital experience that celebrates BOOBOOK's curated collection, making it easy for customers to discover, sip and take home something special.

  • 01

    Brand consulting and visual identity

  • 02

    A digital experience for discovering the world's best bottles

  • 03

    Timeless and adventurous, a nod to its historic roots

“Perched in the window watching the world go by.”
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